TRAILER RESEARCH-

My genre will be horror for my media brief. I’ve researched many different horror trailers on www.allhorrortrailers.com and what I found was that it never gives away the ‘horror’ at first, it slowly introduces horror with typical horror aspects like the weather (stormy) and time of day (night time). Horror is revealed through written messages that come up throughout the trailer e.g. in 'gothika' it shows Halle Berry in what is a usual day going to work (which is working in a psychiatric prison') the weather is typical of a horror which is heavy rain, night time and thunder and lighting. It shows her talking to patients but whilst this happens Erie music is heard and the screen blacks out revealing a message of relevance to the story line (which is horror) e.g. 'Dr. Miranda Grey is and expert' which shows her profession and the word 'expert' reveals that she may be renowned or looked up to by others, the messages start to change as the trailer progresses saying things like 'until she was on the other side' which is in complete contrast to the first message adding to the suspense making us as the audience expecting and wanting more. The trailer starts to reveal scary aspects of the film which starts to grip the audience, Gothika, hostel, saw and many other horror films trailers use this technique. I believe ill use this same method for my trailer. The conventions used were all similar and all the trailers i saw all coincidentally followed the Todorov's narrative theory which is equilibrium, disruption and attempt to repair disruption seeing and knowing exactly how this theory works i believe i'll utilise it for my trailer.